Premium Rum

CIERVA DORADA

Cartagena, CO.

Inspired by the warmth and mystical history of the colombian caribbean, Ron Cierva Dorada takes inspiration on the streets and history of Cartagena, and it’s relationship with famous pirate Sir Francis Drake.

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Aged and blended at the heart of Cartagena, Cireva Dorada merges knowledge and craft to create a truly unique rum. Cartagena is a city steeped in history—pirates, trade routes, Caribbean mysticism. Cierva Dorada wanted to enter the premium rum market with a brand that didn’t just sell a drink but told a story worthy of the city’s heritage.

Challenge.

The market for premium rums in the region has been led by traditional brands for years. The task was to create something authentic and elevated, a design that spoke to both locals and global travelers looking for craftsmanship, using storytelling as a central pillar of the brand.

Approach.

Taking it's name from Sir Francis Drake's legendary galleon, The Golden Hinde. The design nods to traditional Caribbean motifs—embossed patterns, foiled typography, and textures inspired by aged paper—but distilled into a clean, premium visual system. It’s tactile, rich, and feels like discovering something legendary.

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